The giant Tech leader, Google now turned the coin to a new dimension! Yeah Google Introduced a new service called Google Lively (8th July 2008) that may eventually rival Second Life.Lively is a web-based virtual environment similar to the "Second Life", and is currently supported only on Windows platforms (XP and Vista) using Internet Explorer or Mozilla Firefox.
So, what is the big deal ?
Google introduced search as a rival for Yahoo, and you know what happened then.they came up with the Orkut as a rival for Myspace and Gmail for the other mail service providers, now let us see what happens with Lively and Second Life...
" A while ago, I looked around the social web and wished that it could be less static. Sure, you can leave a comment on a blog or write a text blurb on your social networking profile. But what if you want to express yourself in a more fun way, with 3D graphics and real-time avatar interactions? I started asking this question as a 20% project, and I'm excited to announce today's release of Lively by Google - a 3D virtual experience that is the newest addition to Google Labs. "
What Google Lively offers ?
May be Google is trying to conquer the web with all these products they have :) so go rock with Lively and create your own World out there in the web space...
checkout the Official announcement at Google Blog
Go Lively - link to the official site